Tag: insurance agency marketing

Insurance Omnichannel Marketing to Set a Competitive Advantage

I’ve touched on insurance omnichannel marketing in previous blogs, but this week I’ll take a deeper dive into what this strategy incorporates, and how brokers can use it to optimize their own.

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Step by Step Insurance Agency Marketing – Part 2

Last week I discussed insurance agency marketing steps and activities a broker should take to establish their marketing base:

      • Digital branding
      • Customer journey mapping
      • Optimizing your LinkedIn profile
      • Creating marketing content

This week, I continue listing insurance agency marketing ideas and how to sequence them. Once you’ve established your marketing base, you now need to ramp up your communication by actively engaging your audience.

Continue reading “Step by Step Insurance Agency Marketing – Part 2”