Apple’s Heart Rate Monitoring Feature Gets Aetna’s Attention

On Tuesday, September 12th, Apple unveiled its latest line of products. One of their products, the Apple Watch, made waves across mainstream media due to newly added cellular capabilities. This means phone calls can be made and received through the watch. Can you say ‘Beam me up, Scotty”? At this point, you may be wondering what does this has to do with the health insurance industry? One specific feature: Apple’s Heart Rate Monitoring.

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