Insurance Email Marketing Trends to Keep Leads Engaged
Email marketing is commonly used by many industries to engage with leads and customers alike. That’s why this week on the Broker Tool Belt, we’re listing out the top 5 emerging insurance email marketing trends to look out for heading into years to come.
Apple’s Heart Rate Monitoring Feature Gets Aetna’s Attention
On Tuesday, September 12th, Apple unveiled its latest line of products. One of their products, the Apple Watch, made waves across mainstream media due to newly added cellular capabilities. This means phone calls can be made and received through the watch. Can you say ?Beam me up, Scotty?? At this point, you may be wondering what does this has to do with the health insurance industry? One specific feature: Apple’s Heart Rate Monitoring.