Welcome to the Broker Tool Belt, a new health insurance marketing blog.
Over the last decade and a half we’ve seen the rise in popularity of personal computers, the Internet, and mobile phones. With that rise has come a change in human interaction. We can instantly send a message to the other side of the world, share a video to 1,000 of our closest friends, and close business deals without ever meeting in-person. The constant in all this change, is people. The fundamentals of sales and client relationships haven’t change, but the mediums and mechanisms certainly have.
As both a salesperson and a digital marketer in this new technology era I’ve learned that there are a plethora of tools to help me get my audience’s attention. The hard part is finding the best tools and taking the time to learn how to use them. The goal of this new insurance broker blog is to share some of the best tools and tactics you haven’t heard of to help you generate more business, close more deals, and support client success.
We hope you enjoy it.